Making your marketing efforts count!
You are able to track registration source, conversion when inserting Google Analytics (GA) and Google Tag Manager (GTM) numbers in the backend of your event.
Configure your GA and GTM
Google Tag Manager is a tag management system (TMS) that allows you to quickly and easily update measurement codes and related code fragments (aka tags) on your website or mobile app.
Google Analytics is designed for measurement. It collects both website and app data to better understand the customer journey, uses event-based data instead of session-based, includes privacy controls such as cookieless measurement, and behavioural and conversion modelling; and have direct integrations to media platforms help drive actions on your website or app.
For more information about Google Analytics and Google Tag manager usage, please visit:
To set up Google Analytics, you simply have to follow these steps:
Step 1: Set up Google Tag Manager
Step 2: Create Google Analytics account
Step 3: Set up analytics tag with Google Tag Manager
Step 4: Set up goals
Step 5: Link to Google Search Console
Adding your GA / GTM number into GEVME
Under 'Event Page' module, scroll down till you see 'Google Tag Manager' .
Enter your UA number and GTM number
Save your changes.
For domain, if you want you track the traffic landed on the event landing page hosted on GEVME, you can add https://www.gevme.com/.
Gevme does not generate records of the tracking, nor responsible for traffic checking, all must be done on user's side by accessing GTM and GA Dashboard.
- order_id: This is Gevme Order ID - Integer
- order_total_amt: This is Gevme order total amount
- num_tickets: It is the total number of tickets in this order
- attendee_id : Array with all attendee's ticket number. Please note that the ticket number is unique across the platform.
- ticket_names: Array with all ticket names
Below screenshot to show the structure of the gevme_confirmation data object structure.
When attendees register via URLs with _ga or _gid parameters, the parameters are saved in the Orders and Attendees Tabs.
Tracking in Gevme
The following 6 UTM tracking values and 2 GA values are carried over from Ticketing Landing Page or Direct Form Page until Acknowledgement/ Confirmation Page and saved in Order and Attendee Tabs. With this feature, you can easily generate reports on the go and review your tracking plan.
used to identify unique users and it expires after 2 years.
used to identify unique users and it expires after 24 hours
URL with tracking:
1. To Event landing page:
2. Direct link to the Registration form:
Sample campaign URL builder: https://ga-dev-tools.google/campaign-url-builder/
Tracking using custom script in Gevme
When there is a custom script that the Client is unable to use it in GTM, then they can reach to Gevme (email@example.com) for this service, to have the script on Gevme Landing page, Reg Form to confirmation page.
- Submit the request along with the Event URL
- Provide the custom script
- Provide the detail of where to place it, for i.e. head or body tag
- After review, Gevme Support would get back with timeline and charges